When LC Waikiki trusted us with the design of their internship programme’s visual identity, we were flattered. This, programme would be the field of communication between future professionals and LC Waikiki as an employer. Thus, we had to facilitate a solid ground.
Since we’ve worked with LC Waikiki before in different projects, we were accustomed to
their values and policies. We wanted to reflect the LC Waikiki brand and its identity to this
programme. That’s why we decided to go decisive yet flexible and came up with the name
of the programme: Grow Global. Both of these words have their own gravitational
fields in LC Waikiki because they are always ambitious and as a result, they operate in more
than 40 countries.

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